An indispensable and widely respected read for the entire IT channel community, Channel Middle East is tailored to the needs of the region's IT distributors, resellers and systems integrators, giving them the information they need each month to grow their businesses and increase profitability. Covering the entire IT spectrum, from high end software channels through to commodity boxes, Channel Middle East targets the salespeople and executives that shape customer buying decisions and reseller strategies, offering them a compelling mix of original news, incisive analysis and in-depth features. With its content spanning topics such as emerging product areas, specific geographic markets, vendor strategies and reseller trends, Channel Middle East's editorial team is dedicated to discussing the hot channel issues that matter to Middle East dealers. With IT and consumer electronics (CE) goods increasingly using similar routes to market and maintaining an extensive presence in the retail channel, the magazine's English edition also now features the very latest CE channel developments via its dedicated Electronics Channel News section.
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